What’s Behind by Happycentro Kidrobot for Swatch

How the team Did It! Swatch has teamed up with Kidrobot, an art-driven toy and lifestyle brand, to create Kidrobot for Swatch, a collection of eight Gents, each accompanied by a complimentary Dunny.

Dunny is Kidrobot’s iconic and highly collectible bunny-like vinyl toy, a customizable canvas for artists from widely varying backgrounds.

Gary Baseman, Jeremyville, Frank Kozik, Joe Ledbetter, MAD, Tara McPherson, SSUR, and Tilt are the eight extraordinary artists who have contributed to the new collection, each with a characteristic design for a Gent and its accompanying 3-inch (7.6 cm) Dunny.

We made a short stopmotion animation for each design experience inspired by the world of each artist. You can see here how we did it.